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DR. SULIEMAN / THE CONNECTED WORK

A clear voice.
A distinctive signature.

Personal identity, portraiture and educational content packaging.

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Dr. Sulieman project applicationDr. Sulieman project applicationDr. Sulieman project application
PERSONAL BRAND APPLICATIONS / PORTRAIT DIRECTION

01 / THE PROJECT

One story.
Many touchpoints.

The assignment

A doctor’s communication needs an identifiable author and a clear route into each subject. The identity and the content should reinforce one another.

Our response

We combined the original signature with portrait-led brand imagery and a series of educational reel covers. The work gives both the person and the topic an immediate visual place.

OUR WORKPersonal brand applicationsPortrait directionEducational reel coversSocial design

02 / DR. SULIEMAN

The signature
sets the tone.

The original signature is the anchor. Monochrome portraiture and considered spacing give it room, creating a distinct starting point for the wider communication.

03 / DR. SULIEMAN

Make the subject
easy to recognise.

Reel-cover design connects the doctor’s face with a clear topic and a consistent signature. Each cover works as an entry point to educational content while remaining part of the same series.

THE CAMPAIGN EDITSCROLL TO EXPLORE →
Educational reel / cover design for Dr. Sulieman
01Educational reel / cover design
Topic-led reel / cover design for Dr. Sulieman
02Topic-led reel / cover design
Educational content / cover design for Dr. Sulieman
03Educational content / cover design

04 / DR. SULIEMAN

A consistent
personal presence.

The identity carries through portrait and content applications. The purpose is continuity: a viewer should recognise the author before moving into the subject.

THE VALUE OF THE WORK

More than
individual assets.

A recognisable personal-brand presence across portrait and educational content. Consistent cover treatments help the output read as one connected series.

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