OPENY
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E-commerce optimisation services

Understand what happens between a product visit and a purchase. We review the shopping journey and prioritise improvements to product information, navigation, mobile usability and checkout.

Discuss your project ↗

Useful when
you need a change.

Clear thinking.
Tangible work.

The final deliverables are agreed around your brief.

  1. Store & journey audit

    Review the customer path, available data and points where confidence or momentum may be lost.

  2. Product-page improvements

    Clarify product information, imagery and key decision points within the platform’s capabilities.

  3. Checkout & mobile experience

    Identify usability issues and propose changes to simplify the agreed shopping journey.

  4. Testing & measurement

    Prioritise experiments and review outcomes where traffic, platform access and tracking allow valid comparison.

Know what
good looks like.

Relevant measures can include add-to-cart rate, checkout completion and purchase conversion. Interpretation accounts for traffic quality, offer and sample size.

Where we start

Bring your store link, platform details, available analytics and the product or journey problems you want to solve.

Start a conversation ↗

CAIRO / YOUR NEXT MARKET

E-commerce optimisation, built around your audience.

Understand what happens between a product visit and a purchase. We review the shopping journey and prioritise improvements to product information, navigation, mobile usability and checkout.

Our team is based in New Cairo, Egypt. For briefs targeting Egypt, Saudi Arabia, the UAE or another international market, we agree the audience, language, channels and delivery requirements before work begins. Location-based production is scoped separately.

Explore our client projects ↗
What does the engagement include?

Store & journey audit: Review the customer path, available data and points where confidence or momentum may be lost. Product-page improvements: Clarify product information, imagery and key decision points within the platform’s capabilities. Checkout & mobile experience: Identify usability issues and propose changes to simplify the agreed shopping journey. Testing & measurement: Prioritise experiments and review outcomes where traffic, platform access and tracking allow valid comparison.

What should we prepare for the first conversation?

Bring your store link, platform details, available analytics and the product or journey problems you want to solve.

How is progress reviewed?

Relevant measures can include add-to-cart rate, checkout completion and purchase conversion. Interpretation accounts for traffic quality, offer and sample size.